![]() I make my name and contact info an integrated “shop” by making it the last thing the viewer sees. I show them I can DIM by creating a stop-motion video akin to their style of their content. What should your video cover letter look like? Well, what does your prospective brand look like? The company I was pitching curates things - from DIY life-hacks to clothing boutiques themselves - with integrated shopping options built into articles. You can greatly improve your chances of being noticed and getting hired by adding personality and understanding. ![]() You cannot convey in one montage that you’re great to work with or that you show up on time. The problem with any reel, or resume, or cover letter, is that your visuals, or abilities, aren’t you. Why not address those needs in your reel? The brand, by extension, IS a feeling and look. Chances are, even as a well-known or respected DP, you’re responding to the need of a director or producer responding to the expectations of a client, responding to the need of a brand. A common expectation of cinematographers is that they will create a feeling - a look. As a DSLR shooter, you may even be petitioning a business that is open to suggestions for ways to incorporate video into their growth strategy. ![]() ![]() Instead, I’ll focus on showing off my concern for whom I’m targeting, with specific clips tailored to that prospective employer.Įvery business, director, and client looking to hire for video or film has their own brand even if they’re unaware of it. But one that goes beyond the traditional “reel." I’m not cutting film here, so I don’t have to limit myself to a montage. As an avid style/beauty nerd shooting DSLR (that was my brand), I thought, "I’m going to get this job." How? Well, I’ll make a video of course. I saw a job posting on Indeed for a videographer at Refinery29, a lifestyle brand based here in NYC. ![]()
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